About True North

Built for Business Owners Who've Been Around Longer Than iPhones

Our Background

We understand the unique challenges that small and medium-sized businesses face when it comes to implementing AI and automation. Unlike tech startups, you can't afford to experiment with solutions that might not deliver ROI.

Our team comes from operational backgrounds in industries that have been around for decades. We've seen firsthand how the right technology can transform businesses, and how the wrong approach can waste time and resources.

Why We're Different

  • We speak business, not code

  • We focus on ROI, not cool factor

  • We build for your team to maintain, not ongoing dependency

  • We integrate with what you have, not replace everything

Our Philosophy

Enterprise-Grade Results

We deliver the same quality and capabilities that large enterprises enjoy, but scaled and priced for businesses that don't have enterprise budgets.

No-Nonsense Approach

We skip the buzzwords and hype. Instead, we focus on practical solutions that solve real business problems and deliver measurable results.

Transfer of Ownership

We build solutions your team can maintain and evolve. Our goal is to empower your business, not create vendor lock-in or ongoing dependencies.

Implementation Philosophy

Every AI implementation must meet these four criteria:

1

Solve a Real Problem

We don't build solutions just because they're cool or trendy. Every implementation must address a specific business challenge that's costing you time or money.

2

Pay For Itself

Every solution must deliver a clear return on investment within 6 months, through time savings, error reduction, or revenue increases.

3

Work With Existing Tools

We integrate with the systems you already use and know, rather than forcing you to adopt entirely new platforms and workflows.

4

Be Maintainable

Your team should be able to understand, use, and eventually modify the solution without needing to hire PhD-level experts or specialized developers.

Built For Your Reality

We understand that most businesses aren't starting from scratch with the latest tech stack. That's why our solutions are designed to work with:

  • Tools you already know (Google Workspace, basic web apps)

  • Systems you can't replace (QuickBooks, your CRM)

  • Documentation written for humans, not engineers

  • Support that speaks business, not code

"AI that pays for itself, not just shows off. Real results in 30 days, not someday."

— True North Philosophy

Ready for AI that actually works for your business?

Get your AI Readiness Audit and discover how AI can transform your operations with measurable ROI.

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