Privacy Policy
Privacy and Cookie Notice
Effective date: October 27, 2026
Where this notice applies
This notice covers truenorthstrategyops.com and the Pipeline Punks sites published by True North Data Strategies LLC: www.pipelinepunks.com and the Pipeline Punks signup pages at briefs.pipelinepunks.com.
What we collect
We collect information you provide directly, such as form submissions for assessments and newsletter signup. This may include name, business name, phone number, and email address. We also measure site visits as described below.
How we use it
We use submitted information to respond to inquiries, deliver the Operators Brief, provide requested services, and improve site operations.
Third-party services
Form workflows may use third-party processors such as Resend (email delivery), HubSpot (CRM), Google services for operational storage, and Stripe for secure payment processing when configured. TNDS does not receive or store your full payment-card number.
If you accept non-essential cookies, truenorthstrategyops.com may also load Google Analytics and the Apollo website tracker to measure site use and understand business interest. Neither loads when you decline non-essential cookies, enable Global Privacy Control, or exclude your browser. Use Cookie Settings to change or withdraw consent. Google Analytics receives public page addresses without query strings or fragments, fixed page titles, and only selected public referrer origins. Its new host-only cookies last up to 180 days; Google advertising features and automatic form tracking are disabled. Existing custom conversion events describe actions without including form entries. Visit counts from Vercel Web Analytics, which sets no cookies, are described in the next section.
Visit counts and the Pipeline Punks sites
truenorthstrategyops.com and www.pipelinepunks.com count visits with Vercel Web Analytics, which sets no cookies and runs whether or not you accept them. For each page view it records the page address, the referring page, an approximate location (country, region, and city), and the browser, operating system, and device type. Vercel tells visits apart within a day using a value derived from the request and discards it after 24 hours. The counts we see are not tied to an IP address or to you.
Before a visit is counted, the page removes everything after the page path, including query strings and the part of the address after #, so the tokens in email preference links are never sent. If your browser sends a Global Privacy Control signal, the visit is not counted.
On www.pipelinepunks.com, Google Analytics stays off until you choose Allow Google Analytics in Analytics choices. When allowed, Google uses cookies to measure visits to public pages, device and browser information, and approximate geography. We remove query strings and fragments from page addresses and limit referral information to selected public website origins. We do not send form entries, subscriber identifiers, or subscription tokens to Google Analytics. You can withdraw consent or exclude this browser in Analytics choices. Global Privacy Control blocks Google Analytics. Separate Vercel visit counts work as described above. Google advertising features are disabled.
The signup pages at briefs.pipelinepunks.com are hosted by HubSpot. HubSpot's consent banner lets you accept or decline optional analytics. Optional HubSpot tracking cookies are blocked before consent and when Global Privacy Control is enabled. If you allow analytics, HubSpot sets cookies (hubspotutk, __hstc, __hssc, and __hssrc) that record visits. If you submit the signup form, HubSpot can link those visits to your contact record. Google Analytics may also measure signup-page visits when you allow analytics; it does not receive your form entries. You can withdraw your choice through Cookie Settings. Earlier brief PDFs shared through HubSpot document links record when they are opened.
Pipeline Punks publications
Pipeline Punks is published by True North Data Strategies LLC. You can request any combination of the Petroleum Operations Brief, Petroleum AI Field Report, Compliance Deadline Radar, Vendor and Tech Watch, Seasonal Readiness, and Action Summary. The public Action Summary accompanies each public brief with three to five practical actions, relevant deadlines, priorities, and source links. It excludes personal priorities, client details, and internal business information.
We use your email address and selected publication preferences to confirm your request and send the publications you choose. After signup, open the confirmation email, select the publications on the confirmation page, and press Confirm. Merely opening a link does not confirm or unsubscribe you. We record the request, confirmation time, and relevant consent revisions to verify your choices and prevent duplicate or unauthorized delivery. Adding a publication does not request sales outreach.
HubSpot stores contact and subscription-consent records. Resend sends confirmation and publication email and maintains delivery and suppression information. The Pipeline Punks application on Vercel uses a restricted PostgreSQL database for verification evidence, withdrawals, abuse prevention, and delivery coordination, with encrypted temporary delivery data and keyed identifiers. Our publication-generation assistant receives approved public content and aggregate dispatch results only; it does not receive the subscriber list.
Every publication email provides controls to stop one publication or all publisher email. The global control applies to every subscription type in the publisher's HubSpot account, including types outside Pipeline Punks. We block further publication sends as soon as your withdrawal is recorded and synchronize it with HubSpot. An email already accepted by the delivery provider may still arrive. To add a publication again, make a fresh signup and confirm a new request. A bounce or complaint can prevent delivery even when a subscription is selected.
We retain contact and consent records while needed to provide the requested service and document your choices, and retain minimal suppression information as necessary to respect withdrawal and prevent repeat delivery. For questions, requests to access or correct information, or help withdrawing, contact jacob@truenorthstrategyops.com or 719-204-6365. Publisher: True North Data Strategies LLC, 1005 McArthur avenue, Colorado Springs, Colorado 80909, United States.
Contact
Questions about privacy or cookies can be sent to jacob@truenorthstrategyops.com or through the contact page.